From event apps to “event relationship managers” 19 May 2016 on Event Technology, Event Apps, Event Relationship Management, ERM, CRM Ever since mobile event apps emerged in 2008 to enhance the printed event guide in a digital form, they have steadily evolved into sophisticated interactive mediums. Enabling organizers to engage attendees with dynamic content publishing, […]
Event app 2.0 – the next generation of event apps 10 February 2016 on Event Technology, Event Apps, What’s Next As smartphones have permeated daily life, event organizers have taken advantage of them in the form of apps to add a powerful digital element to the event experience. Nowadays, the event app serves as a […]